Public Art Program | Real Estate Development Abu Dhabi
Through extensive research, our curatorial vision was born for the public art program of a unique development in the heart of Abu Dhabi. Our curatorial vision aims to establish the new development as a point of reference in public art by focusing on promoting sustainable art practices, connecting communities, and valuing the history and identity of the place and region.
Location:
Abu Dhabi, UAE
year
2020
Client:
Confidential
SCOPE
Art Concept Development
a distinctive public art program - add to the Vision of Abu Dhabi 2030 with regards to the cultural goals.
We have been asked to submit a curatorial art program for a new development in Abu Dhabi, curated by Chief Art Curator Inês Valle, Alexandra Schafer and over 7 art advisors from the international VELVENOIR Collective in 2020 – on behalf of this client we have curated a thoughtfully inspiring and engaging art program for generations while keeping the cultural goals of Abu Dhabi for 2030 front of mind.
Our artist recommendation for this specific project have been a blend mix of mid-career to well established artists from different nationalities. These artists will be commissioned to create large-scale artworks, based on our joint vision and ambition for the development. For us it was important to suggest artists, who are well-known and experienced, yet create attractive and powerful works that connect both with the local and international audience – attracting awareness, inviting visitors to engage and also share their experiences via social media.
Photo Credit: goes to the client and artists
