Boutique Hotel ALEX Lake Zurich
- 2 Minutes
Art is all about storytelling, and our curated collection for ALEX Lake Zurich reflects the hotel’s global ethos. Inspired by the breathtaking surroundings, architecture, and elegant interiors, we created a concept that shares stories across cultures in an intimate space.
Location:
Lake Zurich, CH
BRAND
Campbell Grey Hospitality
Client:
confidential
SCOPE
turn-key art consultancy & styling
connecting people through contemporary art.
Art is all about storytelling, and we wanted that our curated art collection for ALEX Lake Zurich to do just this. Though an intimate space, we wanted to come up with a concept that reflected the hotel’s global ethos and international guestlist. By curating a collection that crosses borders and shares stories between different cultures worldwide, we created a global encounter, or a personal scale.
The Boutique Hotel sits right on the shores of Lake Zurich. Our collection was inspired by these breathtaking surroundings, along with the hotel’s architecture, designed by Marazzi + Paul, and the elegant interiors designed by BradyWilliams.
Photo Credit: Inês Valle