This collaborative concept – was created with a mission to host private art encounters in an intimate setting where invited guests are able to enjoy an open dialog with exhibiting artists, gallerist and international experts within the arts, finance and hospitality– in a more “personal way” during an international fair.
The curated and conceptual event series, allowing clients to explore, interact and meet the world of art in a personal yet new manner. Yet behind the closed doors of the gallery, one can find emerging art from England, which was curated by Robert Sheffield. The group show “It’s not there till it´s there” featured art from Simeon Barclay and Hannah Perry as well as a project room from artist Tiago Tebet. On both days, invited guests, collectors and clients enjoyed a cocktail evening with a private wine tasting by Goedwinemakers as well as a family style art dinner prepared by Chef Bjoern Necas, personal speeches about the collaboration and background behind as well as network opportunities, made those events one of a kind.
This concept aims to provide valuable insights into the European art market as well as getting to know experts from various cities who share exclusive insights about the global market with a focus on art, finance and hospitality. Through those encounters, the concept focuses on to educate, inspire and make contemporary art accessible to an international clientele with a personal approach.
Photo Credit: Juergen Deimbacher